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What is DOOH (and AI-DOOH)?

DOOH — digital out-of-home — is advertising shown on digital screens in public, high-traffic places: city streets, transit hubs, malls and roadsides. Instead of a printed poster, the creative is full-motion video or animation, can change throughout the day, and several advertisers can share one premium screen on a rotating loop.

DOOH vs traditional OOH

Traditional out-of-home (OOH) means static hoardings and printed panels — one message, printed once, for the length of the contract. DOOH keeps the unmissable physical presence of OOH but adds the flexibility of digital: motion, dayparting, fast creative changes, and measurable, data-led planning.

What makes it "AI-DOOH"

AI-DOOH layers data and automation on top of DOOH:

  • Audience-led planning — matching the right placements to the right audience using real movement data rather than guesswork.
  • Verified reach — at AIDOOH we plan with verified audience data, not inflated estimates.
  • Faster everything — quoting, booking and creative handling are streamlined so a campaign can go live in days.

Why street-level screens?

Smart screens sit exactly where daily life happens — out on the street, where people walk, wait and look up, every single day. A single screen in a busy spot reaches a large local audience, and across a network you get statewide presence in one buy.

How a campaign works

  1. Tell us your goal, target towns and timing.
  2. We map the right placements to your audience and send a tailored plan.
  3. You approve the creative; it runs on every loop across the network.

Ready to see what your brand looks like on the network? Request a quote.

Frequently asked

DOOH & AI-DOOH — common questions

What is DOOH advertising?

DOOH (digital out-of-home) is advertising shown on digital displays in public places — like the full-motion displays AIDOOH runs on smart street-level screens. Unlike printed hoardings, the creative is full-motion, can change through the day, and runs on a loop so many advertisers share the same high-traffic location.

What is AI-DOOH?

AI-DOOH is digital out-of-home enhanced with AI — using data to match the right placements to your audience, plan campaigns, and handle booking and creative quickly. AIDOOH plans reach using verified audience data.

Where does AIDOOH advertise?

Across cities and districts throughout Kerala — including Thiruvananthapuram, Kochi, Thrissur and Kozhikode — plus Ahmedabad. See the coverage page for locations.

How much does it cost to advertise?

Pricing depends on the screens, formats and duration you choose, so we tailor a quote to your campaign rather than publishing a fixed rate card. Request a quote and we'll send rates within a day.

What ad formats are available?

Full-motion LED slots (your creative runs on every loop, all day), backlit light boxes, and WiFi sponsorship at selected locations. We'll recommend the right mix for your goal.

How do I book?

Tell us your campaign on WhatsApp or via the contact form. We send a tailored plan and rates, you approve the creative, and your ad goes live across the network.

Ready when you are

Put your brand on every commute.

Tell us your campaign — we'll send a tailored plan and rates within a day.

Request a quote on WhatsApp Contact us